Francesco Lagutaine
VP Global Marketing Group at citi
New York City, New York, United States
Consultants
Title:
VP Global Marketing Group
Company:
citi
Sector:
Consultants
Place:
New York City, New York, United States
Availability:
Q & A ; Interviews ; Conferences ; Consulting
(1 connections)
Summary
Extensive international and multi-national business experience: management of local and international marketing communication, strategic planning and media strategy and proven track record in developing new media solutions. Expertise in setting up and managing multi-functional, multi country teams and “virtual” teams. Extensive track record in working collaboratively across organizations assuming leadership in multi-vendor service teams.
Experience across a wide variety of industries (IT, FMCG, Financial).
Experience across a wide variety of industries (IT, FMCG, Financial).
Business Profile
01/2005-Present: VP Global Marketing Group at citi in New York City
VP Global Marketing Group
Responsible for the strategic direction and the key strategic marketing communication initiatives in all markets ex US (21 core markets, 43 markets in total).
Leading development of go-to-market strategies for cross border product offerings (Global Banking) or marketing positionings.
Sector:
Consultants, Consultants Finance
Function:
- Marketing - Investor relations, Marketing / Officer - Executive
Company description:
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Business Objectives
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