As markets experience less volume of transactions, investors’ demand for multi asset trading grows. Investors increasingly need the ability to trade multiple assets electronically and look for a one-stop-shop – convenience is paramount.

But the concept of multi-asset trading remains a subject of controversy. While some define it as "the simultaneous trading of cash equities, derivatives and FX", others include fixed income among those categories.

So, how would you define multi-asset trading?

We have recently asked this question on the "Multi Asset Trading Network" on LinkedIn. In his answer to the question, James Stoker, from Fortis Bank, set the challenge: "Who can cross correlate all these asset classes into one book with offsets so that traders can utilise their collateral effectively?"

Would you like to follow this discussion on Multi Asset Trading Network on LinkedIn?
It's easy to join: just follow this link

Certainly, we are a very far away from being able to deal in all markets across all instruments. But this is as much of a challenge as it is an opportunity. After all, investors want to find the most liquid markets and the highest returns.

This and other issues will be discussed by over 65 senior buy and sell side traders who have already registered for the TradeTech Multi-Asset Briefing, June 30th, 2010, London.

If you are considering or are currently implementing multi-asset trading strategies in your business, then this event is designed exactly for you. Join Multi-asset Trading Briefing to learn from colleagues, partners and competitors how you can best:

• Save money by trading different asset classes from the same desk
• Use algos in a multi-asset trading environment
• Become more efficient with your traders’ time and skills
• Integrate smart order routers into your cross-asset strategy 
• Give your fund managers better access to different asset classes from the same desk 

12 presentations from top level buy side panellists will give you practical new ideas and solutions ready to implement and test on your trading desk.

Some of the companies registered include:

Would you like to request the conference agenda or receive further information?

• Call us on on +44 (0) 20 7368 9465 
• Email us on multiasset@wbr.co.uk
• Visit us at www.multiassettrading.co.uk

If you have a product or solution to help buy and sell side traders implement their cross-asset strategy then you need to be at Multi-Asset Trading Briefing on June 30th.