Karen Lea Aasand
President/CEO at Paths Apart Productions, LLC
San Francisco Bay Area, California, United States
Others
Title:
President/CEO
Company:
Paths Apart Productions, LLC
Sector:
Others
Place:
San Francisco Bay Area, California, United States
Languages:
English;
Looking for:
Clients ; Partners ; Raising funds ;
(4 connections)
Summary
A decades long interest in the film industry was rekindled when a meeting with an historical Canadian figure prompted the purchase of this individual’s life story rights to the end of producing a movie. During the development of the property Ms. Aasand continued to be actively involved in her then main focus, church work and prayer practice. Ms. Aasand is now President of her own film company and is actively involved in the acquisition, development, funding, producing and distribution of films that communicate the power of a Divine Presence and the unity and brotherhood of all mankind in a wholesome salutary way.
Before this period in Ms. Aasand’s career as a financial consultant she advised international clientele out of her office in Northern California. Her practice served business owners and start-up ventures that required assistance in the development of their business, in business plan writing, and in capital raising. Her experience working for and with entrepreneurs as well as being President and CEO of a start-up company gave her valuable skills for her consulting practice.
Ms. Aasand spent seven years as a financial planner for individuals evaluating all aspects of their financial situation, solving problems, and developing plans for their continued financial well being. This incorporated the use of investment vehicles, insurance strategies, estate planning, budget analyses, etc. and perception of the client’s sensibilities to develop a comprehensive plan to achieve their financial goals. Ms. Aasand had a special interest in and therefore actively participated in the due diligence of business and investment opportunities. This process provided invaluable lessons in the problems and pitfalls of start-up ventures.
Before this period in Ms. Aasand’s career as a financial consultant she advised international clientele out of her office in Northern California. Her practice served business owners and start-up ventures that required assistance in the development of their business, in business plan writing, and in capital raising. Her experience working for and with entrepreneurs as well as being President and CEO of a start-up company gave her valuable skills for her consulting practice.
Ms. Aasand spent seven years as a financial planner for individuals evaluating all aspects of their financial situation, solving problems, and developing plans for their continued financial well being. This incorporated the use of investment vehicles, insurance strategies, estate planning, budget analyses, etc. and perception of the client’s sensibilities to develop a comprehensive plan to achieve their financial goals. Ms. Aasand had a special interest in and therefore actively participated in the due diligence of business and investment opportunities. This process provided invaluable lessons in the problems and pitfalls of start-up ventures.
Business Profile
01/2006-Present: President/CEO at Paths Apart Productions, LLC in San Francisco Bay Area
President/CEO
As the President and founder Ms. Aasand is the primary decision maker regarding focus and direction when investing company funds in the film industry.
Sector:
Others, Media
Function:
- Fund Management, Portfolio Management / Officer - Executive
Company description:
" Paths Apart Productions is a film and television production company that is capitalizing on the increasing interest and demand for films that are relevant to contemporary filmgoers... and which are meaningful in both subject matter and spirit.
Our emphasis is on true life stories of inspirational men and women who have been motivated by faith to overcome life's challenges and disappointments. The company has a number of direct-to-DVD and television properties for families, children, women, sports enthusiasts and mature audiences.
Targeting large, under-served niche markets makes Paths Apart unique. These markets include: the faith based and Christian market, the women's market, and the children's market. The Christian market is estimated at 140 million people in the U.S. who purchased $5 trillion in product last year alone. The timing could not be better for the potential of this market.
Our strategy is twofold: to produce moderate budget high profile individual films for theatrical release; and produce a portfolio of high quality, cost effective films for television and direct to DVD. This portfolio - or slate - strategy reduces investor risk and increases profit potential providing economies of scale, ongoing promotional opportunities, and attracts a base of quality talent. Our lower budget production costs sets us apart from the large studios, enhancing profitability potential. "
Our emphasis is on true life stories of inspirational men and women who have been motivated by faith to overcome life's challenges and disappointments. The company has a number of direct-to-DVD and television properties for families, children, women, sports enthusiasts and mature audiences.
Targeting large, under-served niche markets makes Paths Apart unique. These markets include: the faith based and Christian market, the women's market, and the children's market. The Christian market is estimated at 140 million people in the U.S. who purchased $5 trillion in product last year alone. The timing could not be better for the potential of this market.
Our strategy is twofold: to produce moderate budget high profile individual films for theatrical release; and produce a portfolio of high quality, cost effective films for television and direct to DVD. This portfolio - or slate - strategy reduces investor risk and increases profit potential providing economies of scale, ongoing promotional opportunities, and attracts a base of quality talent. Our lower budget production costs sets us apart from the large studios, enhancing profitability potential. "
Business Objectives
Expertise
Education
Social & Personal
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